Apple Announce New 27-inch iMac With Lots of Big Upgrades For The Same Price

as in previous years, Apple has updated the entire internal hardware. And it’s a good time to be doing that.

Apple said last week in its earnings that the Mac had its biggest Q3 in history, with Mac sales now rising 22 percent as people are working and studying from home due to coronavirus spread. So far, this year, Apple has been appealing to consumers with updates to its MacBook Pro and MacBook Air, and now it’s turning to the 27-inch iMac.

It’s aimed at people who want a bigger 5 K screen at their desks, and who might choose an all-in-one desktop computer instead of a laptop, now working from home. Apple said it focused on a few main areas to enhance people’s home experience, including the camera, speakers, and microphones

The 27-inch iMac finally has a 1080p HD webcam, allowing feature users as well as critics from all Apple’s Macs, generally ship 720p cameras with lower resolution. Although video chatting in darker rooms can boost lowlight efficiency, the higher resolution also means you can expect a clearer picture.

Apple also adds the studio microphones found in its 16-inch MacBook Pro that provide clearer sound when speaking on video calls or recording stuff like podcasts. but Apple says it has added an audio interface that will boost higher volume balance and lower volume bass performance.

Apple also upgraded the 27-inch iMac to the latest Intel 10th-generation processors and added new AMD Radeon Pro 5300, 5500XT, and 5700XT graphics, depending on the model and any improvements you are making. Pricing remains the same for the three regular configurations

The entry-level $1,799 model ships with a 6-core Intel Core i5 processor AMD Radeon Pro 5300 graphics, 8 GB of RAM, and a 256 GB hard drive.
The $1,999 model comes with a slightly faster 6-core Core i5 processor, AMD Radeon Pro 5300 graphics, and twice the storage space.
The $2,299 model includes an Intel i7 8-core processor, a 512 GB hard drive, and AMD Radeon 5500 XT graphics.

For $500, you will be able to upgrade the screen to a new fancy nanotexture device. This helps with light reflections and is a technology borrowed from the $4,999 Pro Display XDR monitor from Apple.